Wednesday, October 3, 2012

Because of the iPhone, Apple 6 Times Apologizes


iPhone 5 gets a lot of criticism from its users, especially digital map application about Apple Maps. Responding to such criticism, Apple CEO Tim Cook to make a letter of apology to the public.

This is not the first time Apple made an apology for the iPhone. In fact, the iPhone has become the most favored and most products contributed much profit for Apple.

Here is a moment in which Apple apologizes for iPhone:

2007 - Apple lowers price of the first generation iPhone

The first generation iPhone was released in July 2007, which was then sold at high prices. Two months later, Apple cut the price to 200 dollars. Practically, the decision was made early iPhone buyers upset because before they bought at high prices.

"I have received hundreds of emails from iPhone customers are angry because Apple lowers iPhone price, to 200 dollars, two months after the product was sold," said Steve Jobs, who was then serving as CEO, in September 2007.

"We want to do the right thing for our customers who appreciate the iPhone. We apologize for disappointing you, and we will do our best to meet customers' high expectations."

2010 - The process of pre-ordering the iPhone 4

Apple issued an apology shortly after the iPhone 4 sold. Due to high demand, Apple is overwhelmed by pre-booking process and their systems were damaged.

"Yesterday Apple and its carrier partners opened the pre-orders to reach 600 thousand units of the iPhone 4. It was the largest number of pre-orders Apple has ever experienced in a single day, and that number has exceeded our expectations. So, a lot of the booking process and approval system damage. many customers who are frustrated with this process. We apologize to all the people who have this problem, "Apple said in a statement on its official site on June 16, 2010.

2010 - iPhone 4 shortages

The fans welcomed the arrival of Apple's iPhone 4. These products sell well in the market, to the extent that Apple was unable to serve the high demand in the early days of the sale.

On June 28, 2010, Steve Jobs wrote, "This is the most successful product in Apple's history ... Still, we apologize to our customers because we did not have enough supply."

2010 - "Antennagate"

Again, Apple is making an apology for the iPhone 4. If any part is held smartphone, the antenna hardware difficult to get cellular signal.

Apology to the case was thrown antenna on July 2, 2010. "For those who are concerned, we apologize for this shortcoming."

2010 - The press release problem "Antennagate" and pledge to give free bumpers

Apple to hold press conference devoted to the antenna problem on the iPhone 4, on July 16, 2010. The late Steve Jobs told me that these sorts of problems common in other smartphones.

Jobs also promised to give free bumpers to iPhone users, in order to strengthen the comprehension of cellular signals.

Also rumored, Apple silently fixing the antenna on the iPhone 4 that is produced when the problem surfaced.

2012 - Apple Maps disappointing

In the iOS mobile operating system version 6, Apple remove Google Maps as the default application for digital maps. Instead, Apple made its own digital maps called Apple Maps, which worked with the partners.

However, Apple Maps instead criticized by many users. Data completeness and accuracy of the location considered not complete. When used to guide the journey, not infrequently Apple Maps gives the wrong route. In fact, the 3D perspective on Apple Maps showing the form of a strange building. There is a building that looks like a collapse or melt.

Apple CEO Tim Cook to make a letter of apology for the poor quality of the Apple Maps. He promised to improve the service, and advised users to use Google's products, Nokia, or Bing.

"When the new map was launched, this product is not as good as we expected. We apologize to those users who are frustrated with our maps," said Cook.

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