Monday, October 7, 2013

Penggunaan 'Tagar' ala Twitter Tingkatkan Rating TV


CALIFORNIA - Use hashtag or hashtags increasingly popular over the last few years after a lot of use on Twitter . Apparently , it's popularity is also used by some television network station aimed at reviving its programs .

However , the Wall Street Journal ( WSJ ) Nielsen data shows that the new program with the use hashtag actively replicate microblogging service that does have influence . Though , does not always correlate indicates the highest rating .

In December last year , Nielsen measures how many tweets from the audience on a television program . It is of course useful for marketers to look at opportunities to link a television show Twitter users to draw attention to the ad program .

As we know , Twitter has signed a deal with CBS that allow television networks to embed video clips of various events in his tweet last month .

The partnership is part of efforts to strengthen the Twitter social networking program and present for its users with video clips and short advertisements served by television partners . Thus excerpted from Cnet , on Monday ( 10/07/2013 ) .

Of course the expectations of the partners , their video will be tweeted by the user in order to help the promotion .

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