Monday, November 25, 2013
2017 New Google Money Machine
Although often referred to in terms of lost revenue than the best-selling iOS applications , Android applications will Google's new money machine in the coming years .
Android applications are placed in the store Google Play Store , predicted would bring in more money for Google . It is also driven by the growth of Android devices in the global market .
Citigroup analyst Mark May predicted that in 2013 there will be over 900 million Android devices . He predicts the average revenue per user to purchase Android apps reach 4.59 dollars and provide revenues of 1.3 billion U.S. dollars this year .
In 2014 , still according to the prediction of May , the store Google Play Store will receive a revenue of 2.2 billion U.S. dollars of purchased apps Android users . That number will increase to 5.2 billion U.S. dollars in 2017 .
Google's revenue can be derived from the results of the developer , which sells both the application and apply the purchase method of digital items in the app ( in- app -purchase ) .
Meanwhile , May also predicts Google's mobile ad revenue from AdSense . Google's mobile ad revenue in 2014 is projected to reach 997 million U.S. dollars in 2014 , and increased to 1.9 billion U.S. dollars in 2017 .
During this time , according to May , the public and investors ignore the growth rate of Google Play Store . Most of them focus on the Apple App Store application store and mobile advertising Facebook .
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